Not sure where the PsyToday writer gets his 2/3rds fear social consequences of voicing unpopular opinions, because the actual change over 20 years was about 6.5% on the uniqueness scale. Here’s the original study. The PT article definitely drives clicks, though.

Make the fascists afraid to express their opinions again.

But also, GOOD. There are a lot of uninformed opinions that just need to be kept under one’s hat. Not wanting to hurt other people by yapping? Good! The ability to moderate one’s thoughts and expressions is a sign of adulthood and maturity! It’s good when racists are afraid to be racist in public!