Progress is slow, but steady if you keep at it. "Most people overestimate what they can do in one year and underestimate what they can do in ten years." My favorite quote by Bill Gates.
There’s a real difference in mindset and results between those folks who see Closed Won as the destination vs. those that see it for what it is. A point in time.
When asked for a discount…: https://chrishandy.blog/2024/04/27/when-asked-for.html
If you have an update or a new feature that people are going to want, sometimes all you have to do is tell them about it. B2B sometimes gets too wrapped up in launch methodologies and approvals and they forget to do the simple things.
I bought a domain. Again.
I installed this HomeKit smart lock on my front door and now I can unlock it with my Apple Watch. I never have to bring keys with me when I bike or walk the dogs. And it’s on sale for over 40% off.
Aqara Smart Lock U100, Fingerprint Keyless Entry Door Lock with Apple Home Key, Touchscreen Keypad, Bluetooth Electronic Deadbolt, IP65 Weatherproof, Supports Apple HomeKit, Alexa, Google, IFTTT, Gray...
I’m no expert, but I do have some product marketing experience and I’ve never seen the “shame customers into buying a product they don’t want” strategy work out so well.
Onboarding Segmentation as Product Marketing and Customer Education: https://chrishandy.blog/2023/11/08/onboarding-segmentation-as.html