I'm not against guides, but they're functionally there to drive traffic and get ads in front of people, no? How many guides do we need? Do we need a whole industry of guides, when wikis and gameFAQs handle your questions 99.999999999999% of the time? I don't think this change will work at all.

fyi I love me a good, fun guide made with a lot of care imo those kinds of guides are what's worth making, not this SEO spam Kotaku is gonna offer

The goal is to capture the first several weeks of "how do I beat boss" searches, before there's been time for anyone to create high-quality guides. The content is next to worthless within days of creation, but they've gotten their ad impressions by then