JM
Josh Marshall
@joshtpm.bsky.social
17.6k followers92 following411 posts
Mainly this is why they’re dying in ad terms BUT scale is a counter pressure to brand safety. Sufficient scale makes some advertisers feel they need to be there.
Which makes me wonder if he’s manipulating usage stats one way or another
JM
Josh Marshall
@joshtpm.bsky.social
17.6k followers92 following411 posts