💬 Your Thoughts? How do you define social media, and what research questions do you find most intriguing? Link to the chapter 📖 sk.sagepub.com/reference/th...#SocialListening#ConsumerInsights#SocialIntelligence

🤯 Why it Matters: As researchers, we navigate exciting yet complex terrain. Methodological intricacies and ethical considerations shape our understanding. Every insight gained contributes to a more comprehensive view. Share your thoughts! 🧠💡

🔍 Research Questions: Two core areas identified - Social Media Use & Impacts and Methodological/Ethical Questions. From self-presentation to ethical dilemmas, the landscape is vast. What research questions intrigue you in the world of #SocialMedia? 🌎🔍

🌐 Definition: Social media, per the authors, involves web-based services fostering collaboration, connection, and community building. It's about creating, modifying, sharing, and engaging with content. How do you define #SocialMedia? 🤳💬

🤔 Defining Social Media: Beyond cat videos and status updates, what truly constitutes "social media"? It's become a digital "Swiss army knife" – versatile and ever-evolving. Not just about connections; it's a dynamic tool addressing diverse user needs. 🛠️ #DigitalEvolution