"Come join us!!!" —member of academic search committee that will receive 200 applications for one role and may in fact hire zero people for it

And usually accompanied by a cityscape photo that’s highly unrepresentative of the actual area of work, e.g. :

I want to know if there was some sort of HR training that made that language more common versus just neutral “we have a job posting”

All 200 applicants just show up to work in the fall.