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Paul Bouchaud
@paulbouchaud.com
PhD Student in Algorithmic Auditing, Social Simulation & Evidenced-Based Policymaking paulbouchaud.com | working with aiforensics.org
65 followers91 following37 posts
Reposted by Paul Bouchaud
CFcendemtech.bsky.social
PBpaulbouchaud.com

With AI Forensics we published multiple reports revealing Meta's systemic failure in ads moderation and the massive scale of the operation. Also, big thanks to antibot4navalny for their amazing work monitoring Doppelgänger bots on X and helping analyze these findings!

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PBpaulbouchaud.com

It shows multiple targeted countries, organized teamwork, and a multi-faceted approach involving ads on Meta (which has neglected to address systemically) and spoofed news outlets shared on X.

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PBpaulbouchaud.com

Without overstating the findings and acknowledging the possibility of a trap, this screenshot, extracted from a Doppelgänger ad published last Friday, supports our current understanding of their operations.

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PBpaulbouchaud.com

The French discussion channel, “S-ф”, was open, revealing a conversation on the right. Алина and colleagues shared a link to a fake @le_Parisien article and messages that seem to read: “Changed the text of the task to 'You [… ] that Ukraine can win […] the war? I don’t'.”

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PBpaulbouchaud.com

Their choice of logos is quite telling: a beer for Germany, cheese for France pizza for Italy and Winnie-the-Pooh for their channel dedicated to websites and animations 🧸.

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PBpaulbouchaud.com

In the foreground, we see the image they likely wanted to use, sent by an "Алина Малинина" on June 8 via their VK Teams . On the left, there are distinct discussion channels for the countries targeted by the Doppelgänger operations: Ukraine, Germany, France, Israel, US, Italy, and Poland.

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PBpaulbouchaud.com

Instead of uploading the desired image, they accidentally uploaded a screenshot of it, took last Friday, revealing their VK Teams interface in the background. After a loooong process of enhancing the compressed image, I managed to decipher it 👀

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PBpaulbouchaud.com

While skimming through tens of Doppelgänger propaganda ads approved by Meta, for a total reach over 200k people in France, Germany, Italy, and Poland over the past two weeks, I stumbled upon an interesting slip-up in one of their ads 👇

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Paul Bouchaud
@paulbouchaud.com
PhD Student in Algorithmic Auditing, Social Simulation & Evidenced-Based Policymaking paulbouchaud.com | working with aiforensics.org
65 followers91 following37 posts