William Randolph Hearst and his successors (incl. Murdoch family) cannot be reviled enough to the current generations to demonstrate the abuse of public trust and debasement of the common good achieved by unchecked pretenders to “journalism”. en.wikipedia.org/wiki/Public_...

Public Opinion (book) - Wikipedia

There is a rigid line of thinking that believes that the masses are asses and incapable of making decisions. Therefore the masses must have their thinking done for them and must be manipulated to ratify the decisions of the wealthy, landed elites.