The Observer: “So unappealing is the portrait this pair of NYT reporters paint that a more fitting title might be Character Assassination. Or it would if it wasn’t for the fact that Musk himself provides most of ammunition discharged in this damning account.” www.theguardian.com/books/2024/s...

Character Limit: How Elon Musk Destroyed Twitter review – the ego has landed, just not on Mars

New York Times reporters Kate Conger and Ryan Mac paint a damning portrait of the billionaire who turned the social media platform into a smaller business and a larger cesspool

the word they're looking for is "immolation" since, as they note, it is self-inflicted.