I once wrote a thread on the birdsite about how and why people should simply ignore attempts at debate over microblogging platforms and simply focus on communicating information in its own thread that educates or corrects misunderstandings without directly boosting the words or image of others

it was well-received at the time, but the algorithm steadily prioritized those kinds of quippy dunk posts more and more because they upset people and the emotional investment increased engagement and retention rates that led to people being seen more if they engaged in less fruitful ways