🥙📲 How to trust 'healthy' food in the app-based food delivery market? 
Based on ethnographic fieldwork in Hyderabad, Pallavi Laxmikanth explores how #foods#value@jcultecon.bsky.social 1/4

She found that "when encountering ‘unknown’ restaurants in online transactions, consumers enacted embodied knowing – a sensory and visceral attention to the taste and texture of the food.” And that “Tasting and sensing were performative acts of valuing these foods, rendering … 2/4