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Frankie de la Cretaz
@thefrankiedlc.bsky.social
writing at the intersection of sports & gender / co-author of HAIL MARY: The Rise & Fall of the National Women’s Football League / they/them
734 followers220 following317 posts
FDthefrankiedlc.bsky.social

It’s embarrassing that players themselves need to keep taking to social media to point out the ways the league’s marketing is failing the athletes. ICYMI, my latest newsletter, on the lack of gender diversity in the WNBA's new Skims campaign:

the wnba hasn't learned anything about marketing its athletes
the wnba hasn't learned anything about marketing its athletes

the new skims campaign is a betrayal of the league's gender diversity

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FD
Frankie de la Cretaz
@thefrankiedlc.bsky.social
writing at the intersection of sports & gender / co-author of HAIL MARY: The Rise & Fall of the National Women’s Football League / they/them
734 followers220 following317 posts