ICYMI on the weekend: I wrote about how Project 2025 broke through the noise and became a toxic brand.   There is an important lesson here about how to cover and discuss the radicalizing Right.   Some thoughts from my new piece:   🧵1/

How Project 2025 Became Toxic and Exposed the Right’s Toxicity

The public history of Project 2025 reveals a lot about how Trump understands power - and how the mainstream discourse (mis-) understands the extreme Right

Project 2025 not only remains an excellent window into where the Right currently stands ideologically, it also focuses our attention on who the people leading the reactionary authoritarian charge are – a toxic bunch, driven by the desire to dominate others. 2/