Despite having 8.7 million followers on Twitter, NPR says “the platform’s algorithm updates made it increasingly challenging to reach active users; you often saw a near-immediate drop-off in engagement after tweeting and users rarely left the platform.” niemanreports.org/articles/npr...
The numbers confirm what many of us have long suspected — that Twitter wasn’t worth the effort, at least in terms of traffic.
It's so sad how so many websites still have a little bird sharing icon, like we're all continuing in denial, hoping some sort of reanimacquisition happens.
The NPR & US Mainstream media would be so much better off if it took a bit more control of its own online future instead of being limited with just the digital hegemony from the companies formerly known as Twitter & Facebook substack.com/@nzheretic/n...
This seems like such an important media ecology takeaway for news orgs. The incentives of all these for-profit digital engagement platforms is to keep people on the platforms viewing ads. If news orgs want to draw in readers, they need to find different ways to distribute their content.
The solution was to post more anime girls
“traffic has dropped by only a single percentage point as a result of leaving Twitter, now officially renamed X, though traffic from the platform was small already and accounted for just under two percent of traffic before the posting stopped.” unreal
Yeah - the value/labor that users had put in was in the organizing of folks into sectors (science, research, as well as more specialized areas), there were specific regions/topics/concepts representing many institutions and bodies interacting and sharing insights. Never needed “NYT” to repost links.
Personaly, I do not get my news from Social Media sites. I listen to the radio, learn about it from other media. Don't trust Social Media to consume your news from! Vet your sources thoughly. NPR actually tuaght me that.
this feels like a shift from the netsphere where sites were living and dying by Facebook's algorithm. Is xhitter absolute garbage, or does it just not work that way anymore?
They have 43,000 followers here, and whatever legitimacy a domain-based account buys, but apparently that's not worth a single post.
Now do Newsmax lol