If you saw this ad and went along, we'd love to hear from you.
Free pancake breakfast. Free bingo. Free petting zoo. Free entry. These folks (running for New Mexico House of Representatives, apparently) know how to catch our attention with their political ad.
One of the critiques of Harris' campaign has been a lack of media interviews. The flipside of that is she runs thousands of digital ads on real policy issues (abortion, cost of living, small business) in swing states, whereas Trump's ads sell tickets for a "historic" rally by Ben Carson.
Feels like there's definitely a second wave of "pivot to video" underway. E.g. this, on the sudden growth of a bunch of US liberal YouTubers: www.fwiw.news/p/how-libera...
A new class of Democratic personalities are riding the election - and the platform’s algorithm - to viral success
If you want to dive deeper into the data for all parties (plus summaries of the content/topic/themes/tone of their ads), check out our dashboards for: 1) Spending + content: trends.whotargets.me/countries/AT...favstats.github.io/nrw24/target...
This feels like a recurrent theme among European populist parties. They just don't seem to use data driven campaigning in the way most others try to. Instead, they're going for maximum reach, and aren't concerned about putting their ads in front of the 'wrong' people.
It's notable that they don't target their ads at all. Nearly everything they're running is basically showing to "Everyone in Austria". Unlike their opponents, they do no demographics, nothing on jobs/education, no interests, no custom audiences - nothing.
The right-wing populist FPÖ are the top digital ad buyers on both Google and Meta ahead of today's elections in Austria. They've spent twice as much as anyone else on YouTube and 40% more than the next biggest spender on Meta.
See also: "will destroy our ability to tell fact from fiction in 2024's elections".
“…for decades researchers and companies have oversold the potential of AI to deliver blockbuster medicines, achieve super intelligence, and free humanity from the need to work. To be fair, there have been significant advances, but nothing on the order of what’s been hyped.”
OpenAI’s Sam Altman claims AI will deliver an "Intelligence Age," but tech breakthroughs alone can't solve global warming.
This (and much more) from the new US election targeting dashboard @favstats.bsky.socialfavstats.github.io/us24/detaile...